Can you estimate Amazon sales from BSR?
Common seller question · Google search: 'amazon sales estimator' (48 impressions in 120 days)
Answer · AgentXray team
You can estimate Amazon sales from Best Seller Rank (BSR), but it's not precise. BSR tracks sales loosely and is based on orders from the previous two to three days, meaning it reflects past sales rather than current ones. The correlation between rank and sales can vary significantly, with estimates often missing the mark by a large margin. For example, a formula based on historical data may underestimate current sales by about a third. Additionally, BSR can fluctuate due to competition and other factors, making it challenging to rely on for accurate sales predictions.
For more details, you can check the BSR and sales velocity pages.