What is sales velocity and why does it matter for restocking?
Common seller question · Read on agentxray.ai: the sales velocity glossary page
Answer · AgentXray team
Sales velocity is the rate at which a product sells over a given period, measured in units per day or week. It matters for restocking because it is the single largest factor in determining a product's Amazon Best Seller Rank (BSR). A higher sales velocity indicates that a product is in demand, which can help sellers decide when to restock to maintain or improve their BSR. Amazon's algorithm favors recent sales velocity over historical data, meaning that products with consistent sales can rank higher, making it crucial for sellers to monitor this metric closely. For more information, you can check the sales velocity page.