Frequently asked questions
The questions sellers actually ask before connecting an account: where the figures come from, what an assistant is allowed to do with them, and how one seller's data is kept away from another's.
Is this just another Helium 10 clone?
No. Helium 10 reports ACoS, and ACoS does not know the fee Amazon deducted from your account. AgentXray measures net contribution per advertising arm from your own settlement line items and prices a barcode scan with your own fee schedule. Different question: they tell you what a market looks like, we tell you what your account actually earned.
Does it work for US Amazon (.com)?
Yes. The measurement layer runs on whichever of US, CA, UK, DE or AU your Seller Central account sells on, .com included — the fees come from your own settlements, so nothing there is region-locked. The research tools are a separate matter: five of the six wait on a market-data subscription that is currently paused.
Where does your data come from?
From your own Amazon account. Connect Seller Central and every fee, order and settlement figure is read from it through the Amazon Selling Partner API — the barcode scanner prices a product with your fee schedule, not an estimate. One caveat we would rather state up front: our third-party market-data subscription is paused, so the historical BSR and price tools do not return results right now.
Can I cancel anytime?
Yes. All plans are month-to-month with no long-term commitment. You can cancel from your account settings — the subscription stays active until the end of the current billing period and you keep your data. USD-billed, EU-resident company (Avanta Global EOOD, Sofia BG).
What if I already use Helium 10?
Connect your account and look at one thing Helium 10 does not show you: what each advertising arm put in your pocket after the fee Amazon actually deducted. Keep Helium 10 for its keyword stack; bolt AgentXray on for the settlement-accurate profit signal.
Who built this?
Avanta Global EOOD, Sofia BG. Bootstrapped, indie. Built by Amazon sellers who got tired of US-built tools treating Europe as a checkbox.