ACOS
Advertising Cost of Sales. ACOS = ad spend ÷ ad-attributed revenue, expressed as a percentage. A 25% ACOS means €0.25 of ad spend produced €1 of attributed sales.
Related: TACOS, Sponsored Products
Advertising Cost of Sales. ACOS = ad spend ÷ ad-attributed revenue, expressed as a percentage. A 25% ACOS means €0.25 of ad spend produced €1 of attributed sales.
Related: TACOS, Sponsored Products