Terms of Service

The agreement for using AgentXray, including the controller and processor roles for Amazon seller data and the Data Processing Agreement those roles rest on.

Terms of Service

Last updated: 24 April 2026

These Terms of Service ("Terms") are an agreement between you ("Customer", "you", "your") and Avanta Global EOOD, a sole-shareholder limited liability company registered in the Republic of Bulgaria, operating the AgentXray brand ("AgentXray", "we", "us", "our") covering your use of the AgentXray platform at https://agentxray.ai (the "Service").

Please read them carefully. By creating an account or using the Service, you agree to these Terms.

1. Agreement to terms

By clicking "Sign up", "I agree", or by accessing the Service, you confirm that (a) you have read these Terms, (b) you accept them, and (c) you have the authority to bind the company or person you are signing up on behalf of.

If you don't accept these Terms, do not use the Service.

2. Description of the Service

AgentXray is a SaaS platform for Amazon sellers. Its features include, among others:

• Product research and analytics powered by third-party market data and public Amazon catalog data.
• Connection to your Amazon Seller Central account via SP-API, so you can view and analyse your own orders, inventory, listings, financial events, and account health inside AgentXray.
• AI-assisted tools for research, content drafting, and workflow automation.
• Email reports and notifications.

The exact feature set changes over time. We may add, improve, remove, or reshape features. We will not materially degrade features you are paying for without notice and a reasonable migration path.

3. Eligibility

To use the Service you must:

• Be at least 18 years old.
• Have the legal capacity to enter into a binding contract.
• Own — or have written authorisation from the owner to manage — the Amazon Seller Central account you connect.
• Not be barred from using the Service under any applicable law (sanctions, export controls, etc.).

4. Account registration and security

You are responsible for:

• The accuracy of the information you provide at signup.
• Keeping your password and any API tokens confidential.
• All activity under your account — including anything done by someone who obtains your credentials through your negligence.

If you suspect your account has been compromised, change your password immediately and email [email protected]. We will work with you to secure it.

We may require you to use multi-factor authentication for certain sensitive actions.

5. Amazon account connection

5.1 OAuth grant

Connecting your Amazon Seller Central account via the SP-API OAuth flow grants AgentXray permission to read specific data on your behalf (see the Privacy Policy, Section 2.2, for the exact scopes). You authorise us to call SP-API with the token Amazon issues, solely to provide the features you are using.

5.2 Revocation

You can revoke this access at any time, in two places:

1. Inside AgentXray — Settings → Integrations → Amazon → Disconnect.
2. Inside Seller Central — Manage Your Apps → Revoke.

Once you revoke, we stop calling SP-API on your behalf. Data we have already stored follows the retention rules in the Privacy Policy, Section 6.

5.3 Controller / processor roles

For Amazon seller data connected via SP-API, you are the data controller and we are the data processor. Our obligations as processor are set out in our Data Processing Agreement (DPA), which is incorporated by reference. You can read the DPA at /dpa or request a counter-signed copy at [email protected].

5.4 Amazon's rules

Your use of AgentXray in relation to Amazon must also comply with Amazon's Acceptable Use Policy, SP-API Data Protection Policy, and Seller Agreement. Nothing in these Terms overrides Amazon's rules as they apply to you as a seller.

6. Acceptable use

You agree not to:

• Use the Service to break the law, infringe someone's rights, or violate Amazon's policies.
• Scrape, reverse-engineer, or attempt to extract our source code or non-public APIs.
• Circumvent rate limits or quotas, or attempt to use the Service in a way that degrades it for other customers.
• Share your account with anyone outside your company, or resell Service access without a written reseller agreement with us.
• Upload malware, run penetration tests against our infrastructure without prior written permission, or interfere with the Service's security.
• Use the Service to send unsolicited messages, spam, or content that harasses, defames, or endangers others.
• Use the Service to process data you are not lawfully allowed to process.

We may suspend or terminate accounts that breach these rules. Serious breaches may be reported to Amazon and/or law enforcement.

7. Intellectual property

7.1 Our property

AgentXray, the platform, the brand, the UI, the code, the documentation, and everything we create — other than your data — is and remains our intellectual property (or our licensors'). We grant you a limited, non-exclusive, non-transferable, revocable right to use the Service under these Terms while your subscription is active.

7.2 Your data

Your data (including your Amazon seller data, research lists, AI prompts, notes) remains yours. You grant us the minimum licence needed to host, process, back up, and display it to you and those you authorise, and to provide the Service to you.

We may use aggregated, anonymised data (data that cannot reasonably be linked back to you or your business) to operate and improve the Service. We do not sell or share your identifiable data — see the Privacy Policy for the full commitments.

7.3 Feedback

If you send us feedback or suggestions, you grant us a royalty-free, perpetual licence to use it. You are not obliged to send feedback.

8. Fees and payment

8.1 Plans

Details of current plans and pricing are published at https://agentxray.ai/pricing. Pricing in the checkout at the time you subscribe is the price you pay.

8.2 Billing

Paid subscriptions are billed in advance, through our payment processor (Stripe). You authorise recurring charges to your chosen payment method until you cancel.

8.3 Taxes

Prices are shown exclusive of VAT and other applicable taxes. We charge VAT where required.

8.4 Price changes

We may change pricing from time to time. Any change to your existing subscription takes effect no earlier than the next renewal, and we will give you at least 30 days' notice by email before it applies.

8.5 Refunds

Paid subscriptions are non-refundable for partial periods, except where required by law (e.g. EU consumer right of withdrawal, where it applies).

8.6 Late payment

If a charge fails, we will retry according to our dunning schedule. Persistent non-payment may lead to suspension or downgrade of your plan.

9. Termination

9.1 By you

You can cancel at any time from Settings → Billing → Cancel subscription, or by emailing [email protected]. Cancellation takes effect at the end of the current billing period; you keep paid access until then.

9.2 By us

We may suspend or terminate your account if:

• You materially breach these Terms and don't fix it within 14 days of us asking (unless the breach can't be fixed).
• You fail to pay amounts due after we give you notice.
• We are required to do so by law.
• Your use of the Service threatens the security or availability of the Service for others (in which case we may suspend immediately, without prior notice, and contact you as soon as possible).

9.3 Effect of termination

On termination:

• Your right to use the Service ends.
• You can export your data for 30 days after termination.
• We retain and delete your data per the Privacy Policy, Section 6 (generally: deleted 90 days after termination).
• Sections that by their nature should survive termination (e.g. IP, liability, indemnity) continue to apply.

10. Disclaimers

The Service is provided "as is" and "as available". To the maximum extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose, and non-infringement.

Specifically:

• We do not guarantee that you will get any particular result from using the Service (e.g. approval rates, sales lift, ranking improvements on Amazon).
• We do not guarantee that data from Amazon SP-API, third-party market data providers, or AI models is complete, accurate, or up to date. Third-party data is only as good as what the third party provides.
• AI-generated content can be wrong. Review it before you use it for business decisions, customer communications, or listing changes.
• We do not guarantee that the Service will be uninterrupted or error-free.

None of this limits rights you have as a consumer under your local law.

11. Limitation of liability

To the maximum extent permitted by law:

• Neither party is liable to the other for indirect, incidental, consequential, special, or punitive damages, or for lost profits, lost revenue, lost goodwill, or lost data, even if advised of the possibility.
• Our total aggregate liability under or in connection with these Terms — whether in contract, tort, or otherwise — is capped at the total fees you paid us in the 12 months immediately before the event giving rise to the claim. If you are on a free plan, the cap is €100.

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded (e.g. fraud, gross negligence, death or personal injury caused by negligence).

12. Indemnification

You agree to defend, indemnify, and hold harmless AgentXray, Avanta Global EOOD, and our directors, officers, employees, and agents from any claims, damages, liabilities, losses, and expenses (including reasonable legal fees) arising out of:

• Your breach of these Terms.
• Your data, including the Amazon seller data you connect, violating third-party rights or applicable law.
• Your violation of Amazon's policies or any law in connection with your use of the Service.

We will notify you of any claim promptly, let you control the defence (with counsel reasonably acceptable to us), and cooperate reasonably at your expense.

13. Governing law

These Terms are governed by the laws of the Republic of Bulgaria, where Avanta Global EOOD is registered. If you are a consumer in the EU, this choice does not deprive you of mandatory consumer protections in the country where you live.

14. Dispute resolution

Before starting any legal action, please contact us at [email protected] and give us 30 days to try to resolve the dispute informally.

If we can't, any dispute will be resolved by the courts of Sofia, Bulgaria, with EU consumer protection rights preserved for EU residents, except that:

• Consumers in the EU may also bring proceedings before the courts of their own country.
• Data protection complaints can also be filed with the relevant supervisory authority (see Privacy Policy, Section 9).
• The EU online dispute resolution platform is available at https://ec.europa.eu/consumers/odr.

15. Changes to these Terms

We may update these Terms. For material changes (things that could affect your rights or obligations in a meaningful way), we will:

• Email registered users at least 30 days before the change takes effect.
• Post a notice in-app.
• Bump the "Last updated" date at the top of this page.

If you do not agree to a material change, your remedy is to stop using the Service and cancel your account before the change takes effect; continuing to use the Service after that date means you accept the change.

Minor changes (typos, clarifications, new sub-processors identical in nature to existing ones) take effect when posted.

16. Miscellaneous

• Entire agreement. These Terms (plus the Privacy Policy and DPA, where applicable) are the entire agreement between you and us regarding the Service. They replace any prior agreements on the same subject.
• Severability. If any part of these Terms is found unenforceable, the rest stays in force.
• No waiver. Our failure to enforce a right is not a waiver of it.
• Assignment. You cannot assign these Terms without our written consent. We can assign them to an acquirer as part of a corporate transaction; the Privacy Policy, Section 7, explains what happens to your data in that case.
• Force majeure. Neither party is liable for delays caused by events beyond its reasonable control (natural disasters, internet outages, government action, etc.).
• Notices. We send notices to the email address on your account. You send notices to [email protected].

17. Contact

Questions about these Terms? Email [email protected].